Print Advertising Rates

 Reach the people who specify, influence,
recommend, or buy forensic products or services.

Rates, Deadlines, and Specifications

Ad Close and Materials Deadlines

Issue Ad Close Materials Due
February/March 2012 1/16/2012 1/17/2012
April/May 2012 3/15/2012 3/16/2012
June/July 2012 5/15/2012 5/16/2012
August/September 2012 7/16/2012 7/17/2012
October/November 2012 9/14/2012 9/17/2012
2013 BUYER'S GUIDE 10/15/2012 10/18/2012
December 2012/January 2013 11/15/2012 11/16/2012
     
 
2012 General Display Advertising Rates 
  4-COLOR 1X 3X 6X 9X 12X
 Full Page $4,840 $4,655 $4,380 $4,190 $4,030
 2/3 Page Vertical $4,215 $4,045 $3,785 $3,640 $3,520
 1/2 Page Island $3,975 $3,845 $3,560 $3,415 $3,275
 1/2 Page Horizontal $3,640 $3,535 $3,315 $3,230 $3,110
 1/2 Page Vertical $3,640 $3,535 $3,315 $3,230 $3,110
 1/3 Page Square $3,140 $3,055 $2,915 $2,820 $2,750
 1/3 Page Vertical $3,140 $3,055 $2,915 $2,820 $2,750
 1/4 Page Vertical $2,565 $2,495 $2,405 $2,340 $2,275
 B&W 1X 3X 6X 9X 12X
 Full Page $3,415 $3,235 $2,960 $2,770 $2,610
 2/3 Page Vertical $2,800 $2,625 $2,365 $2,230 $2,095
 1/2 Page Island $2,660 $2,515 $2,245 $2,095 $1,945
 1/2 Page Horizontal $2,335 $2,225 $1,990 $1,900 $1,770
 1/2 Page Vertical $2,335 $2,255 $1,990 $1,900 $1,770
 1/3 Page Square $1,725 $1,635 $1,490 $1,400 $1,335
 1/3 Page Vertical $1,725 $1,635 $1,490 $1,400 $1,335
 1/4 Page Vertical $1,140 $1,080 $985 $925 $865
 PREMIUM POSITIONS 1X 3X 6X 9X 12X
 Cover 2 or Page 3     $5,490 $5,305 $5,150
 Cover 3 or Page 5     $5,490 $5,305 $5,150
 Cover 4     $5,765 $5,580 $5,420

 

Charges are per insertion and reflect U.S. currency rates. 15% agency commission applicable.

INSERTS, OUTSERTS AND REPRINTS
Quotations available upon request.
 

Advertising Specifications

SPACE  WIDTH  DEPTH  (MM w x d)
 Full page (bleed) 8 1/4’’ 11’’  (209.55 mm x 279.4 mm)
 Full page (trim) 8’’ 10 3/4’’  (203.2 mm x 273.05 mm)
 Full page (live image area) 7’’ 10’’  (177.8 mm x 254 mm)
 2/3 page 4 1/2’’ 9 3/4’’  (114.3 mm x 247.65 mm)
 1/2 page island 4 1/2’’ 7 3/8’’  (114.3 mm x 187.325 mm)
 1/2 page vertical 3 3/8’’ 9 3/4’’  (85.725 mm x 247.65 mm)
 1/2 page horizontal 7’’ 4 7/8’’  (177.8 mm x 123.825 mm)
 1/3 page vertical 2 1/4’’ 9 3/4’’  (57.15 mm x 247.65 mm)
 1/3 page square 4 1/2’’ 4 7/8’’  (114.3 mm x 123.825 mm)
 1/4 page vertical 3 1/8’’ 4 7/8’’  (79.375 mm x 123.825 mm)

 

 ARTWORK SUBMITTAL REQUIREMENTS
Forensic Magazine® is produced in QuarkXPress on a Macintosh platform. Please follow these guidelines carefully to avoid additional production charges.

Late Fee:  Advertising material received after material due date will be subject to a $200 late charge.

Production Charges
Forensic Magazine® has complete production capabilities available including ad design, layout, and copy writing. Advertisers will be billed for production costs at prevailing rates. We prefer a high-resolution, CMYK, PDF files; which ensures that you get your desired outcome in the printed piece. We cannot guarantee the color accuracy of RGB files. All fonts must be embedded in your PDF and Postscript files.
 
All Original Files submitted MUST include:
  • Program name and version used
  • All original graphic, logos, and /or scans. All continuous tone (photos) must be at least 300 dpi. All line art that is not vector, should be at least 1000 dpi for smooth results.
  • All fonts used in the document: i.e., printer and screen as well as embedded fonts. Exception(s): In Illustrator, fonts should be changed to outline and need not be submitted with the file.
  • All color files should be converted to CMYK. For black & white ads, grayscale. We cannot guarantee the color accuracy of RGB files.
  • We do not use PMS colors but will consider doing so for an additional charge—to be dertermined by quote from your sales representative.
  • A color proof should accompany all ads. Vicon Publishing, Inc. will not be held responsible if a proof is not provided.
  • FTP submission instructions are available upon request.
Here are some other timely suggestions:
  • If at all possible, visit our printer’s website (www.ovidbell.com) and go to their prepress page to download their distiller options and instructions for creating postscript files for your Quark or InDesign program and also the Adobe Acrobat Distiller setting so that your PDFs are industry standard high resolution.
  • Spot or PMS colors should not be used unless you plan to support the extra ink and plate charges.
  • The use of System or True Type fonts should be avoided if possible.
Failure to provide any of the above will result in significant delays in the production process and may incur additional expense.
 
For more information or questions, please contact:
Alice Scofield, Ad Traffic Manager
Email Alice
Phone: 603-672-9997 x101 Fax: 603-672-3028

 

Contact your salesperson to order an ad today!

Patrick Murphy
CEO/Publisher
E-mail Patrick
603-672-9997, x106		 Eric Basta
Sales Manager
E-mail Eric
603-672-9997 x121		 Patty Grogis
Account Manager
E-mail Patty
603-672-9997 x114
 

Prices subject to change, with or without notice.